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Website Development

Logo
& Brand Guidelines

Category
Logo design
Client
Cescie
Project Date
May 2025
Oasis Digital Image

Project overview

Cescie is a modern women’s clothing brand focused on activewear that blends style, comfort, and performance. With a vision to empower confidence through movement, the brand needed a logo that would reflect its clean, elevated aesthetic while remaining adaptable across product lines, digital platforms, and packaging. The goal was to create a distinctive, minimal identity that supports long-term brand growth.

What We Did For Cescie

We created a unique logo for Cescie featuring both wordmark and icon variants. The design ensures strong brand recognition and versatile usage across different media.

We deliver your logo in multiple scalable file formats such as SVG, EPS, and high-resolution PNG to ensure flawless quality on all platforms. Whether it’s a business card, billboard, website, or social media, your logo will maintain sharpness and clarity without any pixelation.

We provide a carefully curated color palette and font selections tailored to your brand’s personality. These guidelines help maintain visual consistency across all marketing materials, ensuring your brand looks professional and cohesive everywhere—from digital platforms to printed collateral.

To maintain your brand’s integrity, we deliver a comprehensive logo usage guide. This includes instructions on proper logo placement, clear space requirements, acceptable color variations, and dos and don’ts—ensuring that both your team and external partners apply the logo consistently and correctly.

Oasis Digital Image
Oasis Digital Image
Oasis Digital Image

Our process

We follow a clear and collaborative process for creating logos, brand guidelines, and packaging. It begins with deep discovery to understand the brand's values, audience, and positioning.

The design phase involves concept development, iteration, and refinement to ensure visual identity aligns with brand tone and market trends. Final deliverables include scalable logos, comprehensive brand guidelines, and packaging designs

We began by understanding Cescie’s brand values, target audience, and design preferences. Through market research and moodboard development, we explored visual styles that communicate strength, elegance, and modernity. This foundation guided our creative direction for a logo that feels both premium and approachable.

Our design team created a range of logo concepts focused on custom typography and versatile layout options. The selected design features a refined wordmark with smooth curves and balanced proportions, reflecting both movement and femininity. It was crafted to scale seamlessly across apparel tags, product labels, social media, and print materials.

Once the final concept was approved, we delivered a complete logo suite, including primary, secondary, and icon formats. A brand guidelines document was also provided to ensure consistent usage across all applications.

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